September 3, 2008

Want to Learn Advanced Interactive Marketing Strategies and Tactics?

Filed under: PR, analytics, education, marketing strategy, media buying, media planning, metrics, social media — Tags: , — bstraley @ 12:40 pm

Shameless plug here.  I’m currently in the process of working with a small group of experienced marketing pros (online and offline) to build the curriculum for a new certificate program to be offered through University of Washington Extension during the Winter and Spring Quarters in 2009.  The program is ideal for more junior folks in the industry looking to accelerate their development, career changers who might be familiar with the Web and basic online marketing techniques and tactics but want to broaden their skillset in order to get their foot in the door with a company that is active in the field, and seasoned marketers (brand, mark-comm, PR, etc.) who want to merge considerable offline experience with an understanding of online strategies and best practices.

To learn more about this program, click here.

You can also hear a podcast of me (doh!) talking about the program with Mary Larson, UW Educational Outreach Asst. Director of Academic Programs.

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2 Comments »

  1. [...] Read the rest of this great post here [...]

    Pingback by Business blog » Blog Archive » Want to Learn Advanced Interactive Marketing Strategies and Tactics? — September 3, 2008 @ 2:00 pm

  2. Search Engine Strategies will be joining us on day two of the conference, a delegate pass for a4uexpo includes access to all SES seminars. Interactive Marketing

    Comment by Interactive Marketing — September 3, 2008 @ 6:11 pm

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